WHOOP

whoop.com

WHOOP provides wearable fitness technology and a subscription platform that tracks physiological data for health and performance insights. The company offers a wrist-worn device that continuously monitors metrics such as heart rate, sleep patterns, strain, and recovery, presenting the data through a mobile application. Its platform analyzes biometric signals to generate daily scores and personalized guidance related to training, rest, and overall wellness. WHOOP also includes features for tracking behaviors such as nutrition, alcohol intake, and lifestyle habits to identify their impact on recovery and sleep. The system integrates hardware, software, and analytics to help users understand patterns in physical performance and health management.