Vice President, Sales & Marketing

Iatric Systems
Iatric Systems

Marketing & Communications, Sales & Business Development

Massachusetts, USA

USD 130k-150k / year

Posted on Jul 29, 2026

What Your Impact Will Be

Sales Leadership & Revenue Growth

  • Own P&L accountability for Sales and Marketing; drive monthly, quarterly, and annual bookings targets with rigorous forecast discipline
  • Lead and actively develop a senior, quota-carrying sales team to consistently exceed targets in a high-volume, high-growth environment
  • Build and execute an aggressive go-to-market strategy aligned with Bizmatics' growth objectives and new product launch roadmap
  • Expand market reach into new ambulatory care segments — independent physician groups, multi-specialty practices, and ambulatory surgery centers

AI-Enabled Commercial Operations

  • Embed AI tools across the sales and marketing stack to improve pipeline quality, market targeting, and revenue forecasting
  • Champion data-driven decision-making: pipeline reviews, win/loss analysis, and performance conversations grounded in real-time insight, not intuition alone
  • Evaluate and deploy emerging sales intelligence platforms to maintain competitive advantage in the ambulatory EHR market

Marketing & Brand Leadership

  • Direct integrated, multi-channel marketing campaigns tailored to ambulatory healthcare buyers and practice decision-makers
  • Lead go-to-market positioning, messaging architecture, and launch execution for Bizmatics' new product line
  • Build Bizmatics' brand authority in ambulatory care through thought leadership, industry conference presence, and content strategy

New Product Development Partnership

  • Serve as the commercial voice in product development — ensuring market intelligence and customer feedback directly inform the EHR product roadmap
  • Lead beta customer programs and early adopter engagement to generate proof points and reference-able clients ahead of full market release

Team Development & Coaching Culture

  • Recruit, develop, and retain elite sales and marketing talent through structured 1:1 coaching, active mentorship, and defined career pathing
  • Build a culture of accountability, transparency, and continuous improvement where performance conversations are a consistent leadership standard — not an annual event

What We're Looking For

Required

  • 15+ years of progressive software sales and marketing leadership, with a significant portion in healthcare IT
  • 7+ years of direct experience selling ambulatory EHR, practice management, or adjacent healthcare software
  • 7+ years building, growing, and actively coaching senior, quota-carrying sales teams
  • Proven track record of exceeding aggressive revenue targets and managing double-digit growth in enterprise healthcare software
  • Demonstrated experience deploying AI-powered sales and marketing tools to improve pipeline quality and conversion
  • Strong executive presence with the ability to influence C-suite healthcare executives and physician leaders
  • Bachelor's degree required; MBA or Master's degree preferred

Preferred

  • Experience selling to independent practices, multi-specialty groups, FQHCs, or ambulatory surgery centers
  • Experience leading a team through a major EHR product launch or platform go-to-market
  • Familiarity with HL7, FHIR, and value-based care implications for EHR purchasing

Salary Range:

$130-150k