Job Description Summary

This role is accountable to grow sales revenue for the GEHC MRI portfolio within an assigned geographical (Turkey and Iran). Drives a coherent product differentiation and commercial strategy for their assigned product/product range or segment and optimizes the use of resources in conjunction with Modality Sales Manager to cover market potential for their product/product range or segment to achieve the Operating plan.
She/he is responsible to update upstream marketing and engineering of evolving market and customer needs to drive the continuous product innovation adapted to local market needs. They will assist and contribute to the coordination of One GEHC account activities in conjunction with the Region Managers and their teams of Account Managers, Channel partners

Job Description

• Compiling lists of prospective customers and sales leads; Creating and winning sales opportunities for their products portfolio
• Conveys compelling value propositions, leads the opportunity, qualifies the customer needs, develops and presents solutions proposals and quotations, and responds to customers’ clinical/technical/process questions in order to successfully close clinical/technical/solution sales
• Works individually in an account or territory and own single modality deal
• Responsible to maintain the relationship with departmental and technical decision makers
• Works in conjunction with Account Executives and Managers to gain access to C-Suite decision makers
• Clinical / technical and sales expert for their assigned products
• Able to differentiate GE’s product/solution/service offerings Financial Performance
• Accountable to achieve Product/Solutions/Service orders and sales OP target for assigned accounts and or territory.
• Ensures pricing compliance for segment opportunities
• Forecasts orders and sales within the applicable sales funnel tools and reports for their products/solutions/services in their assigned territory/accounts.

Territory & Account Management

• Tracks and communicates market trends to/from the field including competitor data, and develop and lead effective counter-strategies.
• Creates territory/account plans including opportunity development, competitive strategies, and targets.
• Where applicable educates Channel Partners and regularly visits and joins customer visits
• Builds strong business relationships and formulates account relationship plans within the assigned accounts/ territory.
• Identifies & responds to key account technical and departmental decision makers’ needs and maintains customer contact records in the relevant CRM tools.
• Maintains a network of key opinion leaders within the assigned territory Product & Market Expertise
• Is able to present and discuss the technology and clinical benefits in terms which are relevant to customers.
• Develops understanding of the customers’ changing clinical and/or operational issues and challenges.
• Creates viable product configurations which meet customer needs effectively
• Differentiates assigned product offering during the various stages of the sales process, effectively using GE resources and approved product marketing and product promotion material to actively support the customer through their decision-making process towards a successful outcome for GE.
• Represents the company at relevant medical conferences and technical exhibitions to promote product/solution and company.

Opportunity Management

• Identifies and creates new opportunities and works with sales leaders and account teams (where applicable) to continuously increase prospect funnel.
• Drives tender/bid process including the needs qualification, vendor selection, quotation, and closure of their product/solutions opportunities to meet orders, sales and pricing targets as well as to maximize customer satisfaction in assigned territory.
• Ownership of order and configuration quality at the point of entry to ensure accuracy, configuration integrity and that all requirements are tied to documented customer inputs.
• Estimates date of delivery to customer based on knowledge of the company's production and delivery schedules ensuring fulfillment of the order is according to customer expectations and enhances customer satisfaction.

Qualifications

• 1. BsC in Biomedical engineering or radiographer

  2. Prior experience in a medical equipment (Diagnostic imaging) role with frequent interactions with clients, marketing professionals and salesteams.

  3. Experience in strategic planning and drive change management

  4. Innovation: ability to create new ideas from collaboration / Innovation

  5. Excellent analytical and organizational skills

  6. Team spirit: inspires others and works effectively in diverse teams

  7. Ability to motivate others and influence within the organization

  8. Fluent in English

  9. Proven ability to influence and negotiate internally and with customers

  10. Presentation Skills , ability to present remotely and drive customer engagement using digital tools eg. MS team , Zoom etc.

Additional Information