Cake

joincake.com

Cake is the leading online platform for helping people navigate mortality. With over 1400 articles and interactive planning tools, Cake is a one-stop-shop for all aspects of death and end-of-life including healthcare, funerals, financial and legal concerns, making meaning in your life, and curating your digital legacy. We serve over 1.5M unique visitors/month and work with organizations across healthcare and financial services including Masachusetts General Hospital, Ariadne Labs, and RBS/Natwest.